Maddie has spent her career working at the point where services, communities and systems meet. In her role as Executive Director for Primary Care and Neighbourhood Health in Suffolk, she leads the commissioning of primary and community services, shaping care that supports people to stay well at home and ensures support is joined up when it is needed.
Rather than seeing commissioning as something distant or abstract, Maddie is motivated by its real-world impact. Living and working in Suffolk, she is driven by a desire to improve access to care, address health inequalities and ensure local people experience services that feel timely, safe and genuinely responsive. Inspired both by the NHS care her own family has received and by leaders she has worked alongside, she believes good commissioning should be visible, trusted and rooted in community need.
Across her portfolio, Maddie focuses on prevention, neighbourhood health and the development of primary and community services. Her responsibilities include commissioning for primary care, community and end-of-life services, alongside programmes to tackle health inequalities and support neighbourhood delivery. A key part of her approach is enabling others — creating the space, support and clarity colleagues need to deliver change and thrive in their roles.
Before joining the NHS, Maddie built experience across economic development and national employment policy, including consultancy roles in Berlin and London and senior leadership positions focused on welfare reform and regeneration. Since moving into health and care in Suffolk, she has held roles including Head of Corporate Services, Deputy Director of Primary Care, Chief Operating Officer of Ipswich and East Suffolk CCG, and Director of the Ipswich and East Suffolk Alliance.
Throughout her career, Maddie has been proud to lead work that brings partners together and delivers lasting impact. This includes developing a long-term vision for neighbourhood health and wellbeing, securing CCG authorisation without conditions, recovering prescribing budgets to reinvest in voluntary sector-led social prescribing, and creating programmes that opened up opportunities for people often excluded from work or services.
Maddie’s leadership is shaped by the Nolan Principles of Public Life. She is widely regarded as tenacious, kind and inclusive — someone who listens carefully, builds consensus and is committed to making change happen step by step.
Away from work, Maddie is grounded by what she calls her “Five Fs”: Family, Friends, Faith, Football and cycling — constants that bring balance, perspective and energy.